Wednesday, April 7, 2010

The Man Your Man Could Smell Like

Extra smug and cheeky...I'm on a horse!

We're not saying this body wash will make your man smell into a romantic millionaire jet fighter pilot, but we are insinuating it.

Check out more clips on Old Spice's videos site. 'Old' doesn't mean 'out-of-fashion'. Old Spice's recent ads have been very funny and cheeky. About time an after-shave stopped trying to appear serious and untouchable. Don't let AXE have all the fun with humorous over-the-top ads. Good on 'ya OS and great work by Wieden + Kennedy! Apparently this was done all in one shoot - wow! See the interview with the creative team below.


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